Tesla might be busy with the Model 3, but the team is also tapping into a pickup and semi-truck market for its first time ever. The company will unveil a new semi-truck in September, and a pickup truck will follow between 18-24 months later. Tesla’s CEO tweeted: ”Team has done an amazing job. Seriously next level.”
Musk describing the trucks as ‘’seriously next level’’ makes us wonder what next level would mean to one of the world’s most innovative entrepreneurs. There is still no detailed information announced by Tesla, but referring to the CEO’s teaser tweet and Master Plan Deux blog in 2016. Tesla’s plan will aim to reduce cargo transport and work on increasing safety measures.
In the plan Musk explains: “In addition to consumer vehicles, there are two other types of electric vehicle needed: heavy-duty trucks and high passenger-density urban transport…We believe the Tesla Semi will deliver a substantial reduction in the cost of cargo transport while increasing safety and making it really fun to operate.”
Analysts argue that Tesla might be getting ahead of itself, with their latest electric car, Model 3, emerging to market later this year, the company’s focus is a bit divided. Did the energy company already secure everything there is about their most affordable automobile to date?
We will just have to wait till Tesla announces further details about the pickup and semi-trucks. A new market that Tesla hasn’t tapped into before, but is not the first to try out.
Several automobile companies such as, Nikola Motor Co. which recently unveiled a hydrogen fuel-cell semi, same as Toyota, and Daimler AG, the parent of both Mercedes-Benz and Freightliner.
Editor of Trucks.com, Jerry Hirsch, told USA Today that: a few companies are already working on electric pickups, and there’s a market. There’s a lot of interest from utilities, government, and other fleet operators in electric pickups.